Duratherm

Brochure design for a modern window manufacturer

Duratherm commissioned over,under to design a promotional brochure to target architects who specify Duratherm’s products. The resulting design foregrounds the powerful images of Duratherm's windows being used in exceptional contemporary works of architecture. These images are complemented by quotations drawn from modernist masters, placing the contemporary projects in the context of a rarified realm of design thinkers such as Ludwig Mies van der Rohe, Buckminster Fuller, Louis Kahn, Frank Lloyd Wright, and Eliel Saarinen. The simple play of deeply meaningful quotations, detailed serif typefaces, and strong images gives a greater sense of the importance of details, craft, and materials. In turn, these values reinforce the qualities of Duratherm's products. The piece uses custom graphic icons created by over,under.

Duratherm
Duratherm
Duratherm
Duratherm
Duratherm
Duratherm